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The Sequences API is currently in public beta and may change based on feedback. Whenever possible, we will maintain backward compatibility and provide advance notice of any breaking changes.

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Overview

A sequence is an automated series of steps — emails, tasks, and conditions — that runs against a person. Enrolling a person in a sequence creates an enrollment, which tracks that person’s progress through the sequence’s steps along with reply, bounce, and opt-out state. The Sequences API lets you manage these resources programmatically. The following API groups are available:
  • Sequence APIs let you list and retrieve sequences, inspect their steps, and pause or resume them.
  • Enrollment APIs let you enroll people in sequences and manage their enrollments.
To export sequence enrollments or enrollment steps in bulk, use the Bulk API instead.

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Usage

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Request format

The base URL of all API requests to the Sequences API is: 
https://api.unifygtm.com/sequences/v1
All APIs are built on REST principles and use standard HTTP methods to perform operations.

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Authentication

API keys are used to authenticate requests to the Sequences API. You can generate an API key in Unify by navigating to Settings → Developers. To authenticate a request, include the following header in your request: 
X-Api-Key: <token>
Replace <token> with your Unify API key.

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Pagination

List endpoints are cursor-paginated. Each response includes a next_cursor value; pass it as the cursor query parameter to fetch the next page. A null next_cursor means there are no more results.

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Rate limits

The Sequences API is rate-limited to 100,000 requests per five minute window. We may introduce daily limits in the future to prevent extraordinary usage.

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OpenAPI specification

The OpenAPI specification can be found here.