Learn how to start collecting website intent data in Unify.
Buyer intent data is at the core of what makes Unify tick. The easiest way to
start collecting this data is by installing the Unify Intent client on your
marketing website or web app.
The Unify Intent client is a JavaScript library that allows you to collect
events from your website and send them to Unify. It supports collecting three
types of events:
Page Events
e.g. a user visits the pricing page of your marketing website
Identify Events
e.g. a user logs into your web application with their email address
Track Events
e.g. a user clicks a button to open a pricing calculator modal
When you install the Unify Intent client on your website, it can automatically
start collecting these events and sending them to Unify. You can also customize
this behavior by sending events manually using the client’s API.The Unify Intent client is fully open source and available on GitHub.
If you aren’t sure, we recommend starting with the Website Tag installation
method. This is the simplest way to get started and all you need for most
marketing websites.
If you install the client using the React Library or JavaScript Client
methods, see our Usage Guide to learn
how to use the client and start adding events.